Demo Cassette Tape

I was reading the Lefsetz Letter (which you should ALL be doing and I learned something really cool. Those of you that know me better are aware that I have a long history with the Allman Brothers Band. It was Bud Snyder from the Allman Brothers camp that brought my hair-band from Wisconsin down…

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5 Things You Need To Know To Cut A Killer Track

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Artists today need their tracks to compete with what they are hearing on the radio; there is just no excuse for a crappy sounding track. In fact, if you’re track sounds like shit, then it’s our first red flag as to just how lazy, un-resourceful, clueless, and out of touch you are with the music…

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6 Ways to Create Cashflow On YouTube

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By Johnny Dwinell Josh Rice is a monster on YouTube.  He is having a hell of a time doing what he wants and loves to do; making music and writing songs.  He started posting songs on YouTube in 2009 and has grown that initial artistic spiritual risk into a regular business with at least 5…

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DIY Artist Development

Artist Development Artist development image

By Johnny Dwinell D.I.Y. I am really beginning to disdain the term D.I.Y. (Do It Yourself).  It should be rephrased to say what it really means which is “do it without a record label” because nobody does it themselves; which makes that term extremely misleading.  That’s worth repeating, NOBODY makes a living in the music…

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You Don’t Need Radio To Make A Living

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By Johnny Dwinell Terrestrial Radio is a hustle; it always has been and you don’t need radio to make a living.  If you think that radio and the people who work for radio are in the music business you are sadly mistaken; they are in the ad business, just like the Newscasters.  They PAY to…

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The Best Way To Predict Our Future Is To INVENT IT

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If I put a gun to your head and demanded that you name the top 5 most popular Country artists today, the majority of them that you would name wouldn’t have careers without auto-tune; they just aren’t great singers. Additionally, some of those same top Country artists don’t even write songs. So how come they are…

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Where Are The Taste Makers?

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By Johnny Dwinell Where are the taste makers? Does anybody take the time to go down the “Rabbit Hole” on ReverbNation? Does anybody click on “If you like this, then you’ll like this” on Pandora? I did once.  The song sucked.  I never did it again.  There’s no filter, man, I don’t have time to…

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Pandora inet radio image

 By Johnny Dwinell Pandora Blows.  Oh…and they certainly don’t give a shit about you.  Not for one second. Pink Floyd Blasts Pandora Pink Floyd wrote an op-ed piece in USA Today blasting Pandora and their douche-bag CEO Tim Westergren for essentially tricking musicians into signing a petition disguised as “a letter of support” for internet…

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Are You Paying Attention To The Losers?

By Johnny Dwinell Do you?  Are you paying attention to the losers to learn from them or just the winners?  I sincerely hope you are all really researching the marketing methods I gave you the broad strokes on in previous blog posts.  This is MISSION CRITICAL that you get this. Why? This is how you…

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How to Get Paid For Your Music Online get paid image

By Johnny Dwinell So we just got done with CMA week here in Nashville this past week.  Crazy!!!  Tons of fans and tons of artists and Tons of INDIE artists!!!  I can’t believe that the indie artists are not educating themselves on this important business aspect of selling music.   Step two is LEAD CAPTURE…

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