Tag Archive for: New Music Industry

Learn To Be an Artist Feature image

By Johnny Dwinell

You learn to be an artist

like you learn to be an expert plumber, like you learn to play poker, or like you become a master craftsman working with fine wood furniture.  First you tackle the broad strokes and Learn To Be an Artist Learn button imagethen increasingly you focus on details until you become a student of the game.  Every iconic artist you admire started out as a novice and was so fascinated with the learning and the search for the truth they couldn’t help but continue to improve.  There’s the rub; you first have to be open to the fact that you learn to be an artist and then you must work to continue improving.  Often times that means getting rid of people who are holding you back, however they manifest themselves in your life.  It always means you need to maintain a sense of humility around people who are better than you; be a sponge.  It means you have to always keep working; period.

 

First there are the broad strokes:

  • You learn to play some chordsLearn To Be an Artist Chord Chart image
  • You start singing
  • You start writing songs
  • You play your first gigs
  • You practice for hours to learn songs you like so you can emulate your heroes
  • You get laid
  • You make a lot of mistakes

FYI, you’re not an artist yet, you’re just beginning to mess with music.  For every artist looking back from a professional viewpoint these days are always a disaster.  Hell, John and Paul admitted the first 50-150 songs they wrote were crap!  This is accurate and it’s ok.  We continued to improve because we LOVED the process; we LOVED the journey.

 

Then you start in on some detail:

  • You strive to play chords better, more cleanly, like they do on the records you love
  • You strive to play with the drums
  • You strive to play the covers a bit more accurately with regards to proper voicing and arrangements rather than just playing the chords
  • It’s no longer about making noise that is close, you are after making music
  • You start focusing on trying to sing in pitch more
  • You continue to write and maybe begin to realize that any words put to music do not necessarily make a song.
  • Members of your band are in the band due to pragmatism; they have a van, a P.A. system, the coolest drum kit, or a place to rehearse, etc.
  • You learn from your previous mistakes and grow
  • You make a bunch of new mistakes

You’re not an artist yet; you’re in a band at this point.  If you’re the leader, the creative _DSC2610focal point, the driving force of the band you’re mostly a babysitter to the other members; a politician if you will.  Undoubtedly you begin to lose a few band members at this stage of the game, they get more interested in significant others than music.  This is called “natural selection” or as we called it “The Yoko Factor”, it’s painful but necessary to let them go; so recognize it and let them go. (Read this and think about the melody from Bonnie Raitt’s “I Can’t Make You Love Me”.  Buh-bye.

 

 

Then you really start to dig in:

  • You start to play more gigs
  • The idea of making a living gets serious within you as you start to get some opportunities
  • These opportunities reveal the musical and spiritual weak links in your band; band members continue to change making way for more like-minded mates
  • You begin to experiment with recording (trust me we all suck at recording during this stage but we are FASCINATED so we press on)
  • The recording process reveals that you really aren’t playing with the drums and the drummer thinks time is a magazine
  • This brings up conversations that file000819242154will certainly manifest as confrontations between band members as the cracks in the musicianship are becoming glaringly obvious, it’s a mess.  Some of the cracks are your fault; you hate this but it’s true.  You wonder, “Is it like this on stage?”  Answer:  YES, how could it not be?
  • The strengths in your writing are steadily improving; the weaknesses are typically being ignored.  For instance, you sing like an angel and everyone is always kissing your ass so you really don’t feel the pressing need to improve your lyrics because you could sing the phone book and make people cry; they love you!  Your friends and family naturally choose to focus on delivering positive feedback to you.  So it’s up to you to see past the local and familial adoration and focus on your weak suit to become a more well-rounded writer (Most people don’t)
  • You learn from your previous mistakes and grow.
  • You make a bunch of new mistakes.

At this point you are not an artist.  You are in a band and beginning to tighten the screws; scratching the surface of being a musician.  The work you continue to do is creating small opportunities and the momentum is validation to press on.

 

Now you’re getting serious about living your life making music:

  • You do your first tour (aka a decent string of consecutive dates).  You are now presented with the chance to play a gig, revel in the moment, stew over that night’s performance mistakes in your head, and then fix what you didn’t like the very next day.  (It’s like skiing, you really need to put several days back to back to improve)
  • You find out that after 20 shows in a row, you are a completely different band; you are exposed to the need for professionalism (like how to sound check as efficiently as possible, politicking with band members, schmoozing the club owner/booker) and you begin to understand it; you begin to embrace it.
  • Learn To Be an Artist Drunk singer imageYou also find out the singer can’t party like the rest of the band and keep his voice.  The question is does the singer know this?
  • You finally understand the truth in David Lee Roth’s quote, “There’s Murphy’s Law and then there is the Law of Rock & Roll which states that Murphy completely underestimated the problem” as you run into countless surprise road-blocks with gear, routing, money, band members, production, logistics, weigh station delays, border crossings, transportation breakdowns, emotional breakdowns, local police, State Troopers, disruptions, alcohol, drugs, groupies, STD’s, creepy people, hangers on, etc.
  • You find out that the clubs don’t give a damn about your music, they only care about how many drinks they sell, because they are in the bar business.  You discover this truth after getting fired.  This is your first experience with the “Business” part of show business.
  • Your band is tightening up.  There is some definite attention being paid by the members to the pocket, phrasing, and the feel of the music as opposed to just playing chords.
  • You begin to create slightly better recordings as you slowly begin to digest the truth in the “less is more” approach.  Less Reverb, less effects, less notes, more space.
  • You focus on better performances on your recordings
  • You begin to explore decent sonic quality as you search for different ways to achieve improvement with amp settings, mic placement, sound control, mic chain, EQ’s, compression,  and LESS REVERB (did I say that already?)
  • Your writing continues to improve as you become more comfortable in your own skin, more willing to dig down and relay real feelings instead of stringing cool vowel, consonant, and rhyming sounds together.
  • You learn that mixing your tracks is an art form; one you don’t possess.
  • You learn from your previous mistakes and grow
  • You make a bunch of new mistakes

At this point you are not an artist but you are beginning to be enlightened on the fact that writing is a craft, recording is a craft, playing is a craft.  You are improving!  You are probably getting a little cocky in your head.  Maybe your progress affords you some opportunities for access to real artists where you get schooled once again.  For me, I had well over a year of touring under my belt (probably 500+ shows or more) and I knew everything, all you had to do was ask me, I would be happy to tell you, LOL.  Then I saw the Allman Brothers in the studio for the first time and realized I didn’t know shit about anything.  Bah!  It felt like I was back to square one, I had the wind sucked right out of my sails; like the feeling you get when you go from being king of the hill in 8th grade to the bottom of the barrel as a freshman in high school.  But I was even MORE FASCINATED so I pressed on.

Now You’re Making Money

  • Now you’re getting the hang of it, and certain people are noticing
  • You are beginning to develop a style
  • You spend some money to make a CD to sell at your shows because it’s time to expand your business and you feel you’re ready to make a record.
  • You’re smart and hungry for knowledge so you carefully choose a production team that can advance your sound and your knowledge instead of “studio shopping” and thinking you can produce yourself
  • You get regular access to professional recording experiences.
  • Your production team stumps you with certain questions like “what is your lane?”  “Before we begin what kind of record do you want to make?”  “Who do you feel your audience is?”  “What are we going to do differently to help you stand out from the herd that occupies the same lane?”
  • You learn that your drummer rocks live but under the microscope in the studio he doesn’t cut it Learn To Be an Artist Time Mag imagebecause he is inconsistent with velocities and meter.
  • You learn that singing live is way easier than working a microphone in the studio and you struggle to step up and render the vocal that you believe you can do…but you do it.
  • You learn that your guitar tone leaves a lot to be desired when a mic is put on it and half your pedals make an UNGODLY amount of preventable noise.
  • You learn from your producer who cares that half the songs you wanted on the record are nowhere near as cool as the other half and you have to keep writing
  • You learn through new relationships with pro writers that you are on the right track but you still have a long way to go; you still have a weak suit that needs attention
  • You begin to see the difference between recording music and making records
  • You learn from a misbehaving band member that negative, unstable energy in the recording studio is really bad; he or she goes the way of Pete Willis from Def Leppard.
  • You learn that your bass player plays ahead or “on top” of the kick drum and your engineer will be moving it back.  Your bass player is pissed and secretly embarrassed but you are secretly grateful the engineer will fix it because it sounds better
  • You learn “behind the scenes” stories that break your heart about your favorite bands and how they didn’t play on their own records because recordings are forever and playing live is here and gone.
  • You learn from past mistakes
  • You make a bunch of new mistakes

Congrats, you’re beginning to become an artist.  The next step is up to you.  If you just want to make art for the sake of making art, then so it shall be; a glorious, expensive hobby.  If you want to be a professional artist, than you will have to make some money at this which means a whole new journey learning how to move product.

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All about You ROCK image

By Johnny Dwinell

At least once a week I’ll get an email asking “What does it take to have a successful music career like _____?”  The short answer is that there are literally a million ways to skin that cat, but the ONLY common denominator in EVERY success story is the artist.  Every successful story in the music business has many facets and crazy subplots but they all have an artist, like you;

so it’s really ALL ABOUT YOU

You have to know that success in any field is about creating relationships

You have to know that creating relationships is never about what they can do for you rather what you can do to add value to them (so start giving more and asking for less, dummy)

You have to be willing to:

  • Listen
  • Relocate
  • Regroup
  • Change
  • Strategize
  • Risk
  • Be Vulnerable
  • Say “No”
  • Say “Yes”
  • WORK (harder than anyone else)
  • Tour
  • Collaborate
  • Be a student of the game
  • Fail

All about You Juice squeeze imageAll these things naturally happen when you have a solid goal and you are REALLY supposed to be there; you find a way to win.  It’s all about YOU.  When YOU really HAVE to be there, the proverbial “juice” is worth the “squeeze”.

 

 

 

You have to be willing to weather:

  • Many storms
  • Speed-bumps
  • Setbacks
  • Rejection
  • Devastation
  • Abandonment
  • Assholes
  • Incompetence
  • Paradigm shifts
  • Massive strategic changes
  • Band member changes
  • Betrayal
  • Haters
  • Bad press
  • Passive aggressive Douche-bags

It’s all about YOU

Just like you would do ANYTHING to physically survive (i.e. food, shelter, water, oxygen); the same goes for your career.

  • Are you waiting around for someone to come “discover” you need to eat or do you go find food?
  • Are you waiting around for someone to “discover” that you need water or do you find a way to hydrate?
  • Are you waiting around for someone to “discover” you need shelter from the crappy cold snap we just had or have you already found a way to shelter yourself?
  • Are you waiting around for someone to knock on your door and “discover” that you need a job or have you found work?
  • Are you waiting to be “discovered” as an artist or are you finding a way to make it happen?

Creating, performing, and simply existing in the artistic community is JUST as essential as breathing for any real artist.  I have literally tried SEVERAL times to hang it up (and been very successful in other fields) but I never could leave the music business; it’s in my blood.  I always had a studio in my house.  I always maintained my music business relationships.

Unless you’re an invalid nobody is going to constantly babysit you for too long, ensuring you eat, sleep, drink, eliminate, shower, work, etc., you have to find a way to do these things for yourself; your survival is all about YOU.

Why the hell do so many so-called “artists” act like invalids?  Why do they believe their existence as artists relies on anyone else other than themselves?  Why do so many so-called “artists” dream to become invalids where they get a big break and press the “EZ Button” while their entourage dotes over their every need?  This doesn’t happen in real life and it certainly doesn’t happen with real artists.

I don’t get it.

All about You How do you do you imageSo my answer to the question, “What does it take to have a successful music career like so and so?” is the one thing artist love to hear the most!

 

IT’S ALL ABOUT YOU.

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Cover Songs Feature image

By Johnny Dwinell

Kelly and I are so busy with the marketing and record production duties of Daredevil Production, we don’t get that much of a chance to listen to cool new music.  Enter my cool brother-in-law Randy Ahrens.  Randy is an unusual music consumer, in fact, he is what I have referred to in previous posts as a “Local Tastemaker” and statistically he represents a VERY miniscule part of the music marketplace with regards to purchasing and behavior, but he is extremely influential.  He goes looking specifically for new music on a regular basis via all those crazy algorithm widgets the different music sites use to “market” new music i.e. the “rabbit hole” and “if you like this then you’ll like this” etc..  He’s the guy you grew up with who had all the cool new records and turned you on to all the music that shapes your life.  Randy is to his friends and family what Thom Doucette was to Gregg and Duane Allman; Thom always had the cool records and to some degree shaped the Allman Brothers Band sound by exposing the brothers to the artists that would become their primary influences.

Cover Songs

Whenever our family gets together, Randy and I try to find a little “geek out” time where we turn each other on to the music we have; he shows me new bands and tracks, I show him what Kelly and I have been producing.  Cover Songs Tastemaker lips imageThis last week, up in WI, Randy and I got into a discussion about lame cover song recordings (you may remember my post “How to Record a Cover”)  In it I encouraged artists to be creative and to avoid the lame artistic act of “re-recording” of a cover song copping the exact same licks, tracks, BGV;s, feel, vibe, etc.  Well Randy turned me on to some covers that were not necessarily released in 2013 but I was certainly turned on to them last week.  So here is a list of the top 10 cover songs (that I was turned on to by Randy this year, LOL).  Check these bands out, very interesting and CERTAINLY artistic!

 

Top 10 Cover Songs

  1. Ring of Fire – Social Distortion – When you record a cover, especially a well known cover/mega hit song you better bring something different to the table.  Listen to this track and you can definitely hear the stylistic influence of the band.  Yes it’s a heavier version, but it’s so “Social Distortion” and cool it works.
  2. Sweet Child ‘O’ Mine – Luna – Cover Songs Luna Sweet Child imageThis track rocks.  The vibe is totally different.  The feel is different.  The vocal is an octave lower and clearly the singer took some artistic license with regards to melody and phrasing and decidedly DIDN’T try to cop any of W. Axl Rose’s vocal licks which is refreshing.  Also note that the band eliminated the break down “Where Do We Go Now” portion of the song, it’s these kinds of structural and sometimes melodic artistic licenses that make a cover special
  3. All Mixed Up – Red House Painters – Cover Songs Red House Painters imageWow, this version really spotlights the desperation in the lyrics…it’s almost hard to believe it was a pop song.  I dug this band so much, I listened to more and the Red House Painters CRUSHED it with this next cover.
  4. Long Distance Runaround – Red House Painters – Once again, the Red House Painters bring a very different perspective to a very popular song.  So creative and cool.
  5. Little Wing – Stevie Ray Vaughn – ok so I definitely knew about this cover, but it came up in my conversation with Randy this last week.  This was just such a good idea and so well done, I had to include it.Cover Songs R U A Tastemaker image
  6. Stairway to Heaven – Stanley Jordan – While we’re on the subject of instrumental versions of popular songs, here is a great one with Stanley Jordan.  Enjoy it.
  7. Solitary Man – Crooked Fingers – This is an interesting interpretation, completely different!  Mostly Banjo and a horn section…crazy.  Great song by Neil Diamond.
  8. Miss You – Mirwais – Cover Songs Mirwais imageThis is a killer version of this classic.  TOTALLY Different!  I enjoyed this immensely!  Have fun!
  9. Raspberry Beret – Hindu Love Gods – This track features Warren Zevon on vocals and the members of R.E.M. in the band.  Here is where you can get away with almost any instrumental arrangements if your vocalist is stylistic enough to make people forget about the original track!
  10. Any William Shatner Cover – You either like this or hate this, but this is a very strong example of someone bringing their very stylistic approach to some killer songs and making an effort to create a vastly different perspective.

With any cover song, the most important part of the equation is YOU as an artist!!  Not how well you can cop the original tracks man!  Happy New Year and I hope you enjoy these as much as I did!  May you all get closer to your dream in 2014!

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Frame of reference feature image

By Johnny Dwinell

What’s your frame of reference?

What’s your frame of reference? Your frame of reference dictates your experiences, perceptions and, subsequently, will dictate your decisions and strategic planning. If you want to be successful in any business (especially the music business) you need to ensure that you have an accurate frame of reference. As human beings (especially in the music business), we develop feelings towards certain viewpoints and perceived situations that are certainly strong but often based on inaccurate information. Once you have an accurate frame of reference, it’s quite amazing how much your thinking process will change, which changes your decision-making process, which changes how people respond to you, which changes your experiences, which determines your level of success.

So let’s demonstrate how MUCH a change in your frame of reference can completely reverse your mood, perception, outlook, and the ensuing action you take to deal with a situation. I have a phenomenal story that will exhibit my point precisely. You should know this never happened to me directly, rather I heard it at a seminar and to make the story work, it must be told in the first person, so allow me to do so now.

Frame of Reference

When I first started my new sales job I put up a vision board to remind me and motivate me towards my long and short term goals. One of the pictures on my awesome vision board was a photo of my dream car, the holy grail on the whole board, a new model cherry red Corvette Z06. For 3 years I tirelessly worked, looking at that vision board every day and day-dreaming about the day I would get my prize, that amazing driving machine. Well, that day came. HOLY CRAP, was I excited!! This was the ultimate trophy of my hard work. Purchasing this car meant that I was a success and I executed my business affairs with precision. I worked hard every day and saved every week to afford this reward. I EARNED THIS CAR! So there I am at the dealership, finalizing the deal, my heart pumping harder and harder in anticipation of getting behind that wheel. Then it happens and I proudly drive off the lot.

My first thought was to take it up to Mulholland Drive on the very top of the Hollywood Hills. The weather was lamborghiniperfect, my windows were down, there was absolutely no traffic, I was CRANKING my premium sound system. You couldn’t possibly knock the smile off my face. I was savoring every second of my victory and the incredible views of the L.A. basin and the San Fernando Valley that Mulholland provides. Then I came around a bend and saw a kid ahead in the distance. It looked like he was holding an object of some sort and he was definitely staring at me. As I drove closer, I could see the object was actually a huge rock. This kid was maybe 15 years old. I was wondering why he had a rock and why was he staring at me? As I drove closer, a minor panic attack set in as I witnessed this punk cock the arm that was holding the huge rock. I was in such a good mood, it just didn’t occur to me that this kid had any bad intentions. I didn’t want to believe it. Yes, his eyes never left my brand new vehicle. What the hell was he doing? Playing with his friends? Trying to toy with me? Trying to scare me? He didn’t look thuggish at all so I still couldn’t connect the dots.

Then it happened. BOOM! That punk ass kid hauled off and LAUNCHED that rock at my brand new cherry red Corvette Z06. Life surreally went into slow motion. There was nothing I could file000996461003do! I felt so VIOLATED even before the rock hit. He had been tracking me for at least a few hundred yards waiting for me to get close enough to ensure that the rock was going to hit its intended target: my trophy!! It seemed to take forever as I watched the rock fly towards me with a perfect arc. This kid had a good arm! It first hit on the hood of my beloved ride, chipping the paint and skipping off to CRUSH my windshield.

WTF!!! I STOOD on the brakes and pulled the car over. My face was as red as a chili pepper! As I got out of the car I looked at this kid and noticed he wasn’t running or laughing. I turned to my right to survey the damage from the rock. I went from feeling absolutely dumbfounded to unbelievable hostility. I wanted vengeance! At this moment, I turned to my left, my eyes on fire, sweating, breathing heavily and TOTALLY charged up on adrenaline. I was gonna walk across the street and throttle this kid. I was prepared to chase him FOREVER and beat him within inches of his life. This kid knew this, too, but he still wasn’t scared; he still wasn’t moving. Why wasn’t he scared? I walked towards him with a Sasquatch-like gait, my fists clenched so hard I could have turned coal into diamonds from the pressure! I was staring this kid down, blind from rage, he wasn’t moving. All I could think of was how exactly I was going to kill this kid and why the hell wasn’t he scared?

I got right up in this punk’s face and just started screaming at the top of my lungs. “What the hell is wrong with you? I’m gonna KILL YOU, YOU *$&%@ SON OF A BITCH!!! I just bought that car!!! Do you have ANY IDEA how much I worked to EARN that car??”

He responded, “You don’t understand, I think my friend is dying! He’s definitely injured. He lost control of our car and went over the ledge.” He pointed down the steep hill off the side of Mulholland. He enthusiastically continued, “I tried to flag people down several different times and nobody would stop. Throwing the rock was the only way I felt I could get your attention, PLEASE HELP US!” In those four sentences my frame of reference completely changed from one of rage and violent hostility to absolute compassion as I dialed 911 to help those poor kids.

Wow.

When I heard that story, it blew my mind. This kid tried and failed several times to bring the necessary attention he required to get someone to perform for him in a fashion that would hopefully save his friend’s life.

Do you have accurate information on how the music business really works?

What’s your frame of reference on your career?

Are you angry and frustrated because you thought it would be easy?

Are you overly confident about your abilities and turning people off?

Are you working hard enough to get the attention you need?

Maybe you need to start throwing rocks.

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12 Steps For Buying Martian Milk feature

By Johnny Dwinell

My favorite question to ask aspiring artists and songwriters is: “Do You Really Have a Plan?” and what EXACTLY is it? How EXACTLY are you going to make a living as an artist? This question is always good at separating the wheat from the chaff or in this case the real musicians from the people who just want to be famous. I have come to understand that people don’t have enough common sense in this world; however, there seems to be an epic famine of it in the music business. The weight and importance that comes with any individual’s dreams and aspirations of “making in the music biz” seems to be proportionately offset by their most ridiculous and bizarre battle plans/fantasies to achieve this noble goal. I am constantly AMAZED at how most artist’s/songwriter’s success strategies have some component that requires “winning the lottery” as a key action item necessary for success. Winning the lottery!!!

Huh?

Yes, like 22 planets HAVE to align at a precise time, all the rivers have to turn purple, and monkeys have to fly out of my butt for their plan to actually work. I don’t depend on that for my existence and neither do you! I’m certainly NOT going to depend on that for my future; especially the future of something as important to me as my music/business aspirations and dreams.

I have found that sometimes it is quite beneficial to compare the most complex far-reaching plans of action to the simplest ones that we take for granted every day to maintain a good perspective with regards to process and simple steps. So let me know what y’all think of this one!

12 Steps For Buying Martian Milk

12 Steps For Buying Martian Milk

Some of you are already thinking this is ridiculous, but hear me out. Imagine we meet a Martian, who has a BIG DREAM of buying milk. Regularly purchasing milk is his dream because with continued access to milk our Martian friend can actually build a spaceship to get home where his soul will be saved on Mars. So you need to explain to your Martian the exact process that he would have to take to not only successfully purchase milk, but also make the task repeatable. Remember, as remedial as this sounds, there was a time when you didn’t know exactly how to buy milk, either. Now it is so habitual you don’t even think about it. I stand by the mental exercise because for professional musicians, the methods they use to make a living are so habitual that they don’t even think about it.

I would break it down like this:

  1. First, the Martian would have to consistently work a day job so they can afford to purchase milk. Working consistently every day, means he can afford to purchase a gallon of milk. Remember, if he works one week, and gets that gallon of milk, then takes off the next week, he won’t have money to buy milk next week. Consistent work is paramount here. Who we are and who we become will ALWAYS be based on what we do consistently, NOT random events or luck.
  2. Next, the Martian would then have to actually BELIEVE that they could acquire this gallon of milk or he would just go through the motions and quit at every little speed bump. I would have to assure him that the dream is TOTALLY doable as long as he has a solid, intelligent, executable plan to make it happen.
  3. Next the Martian would need to stop talking about buying milk and get off the couch (exert some energy and forward progress) and somehow travel to a place where they actually sell milk.
    1. They don’t sell milk at Tiffany’s
    2. They don’t sell milk at Jiffy Lubes
    3. They don’t sell milk at Levi’s Outlet Stores
    4. They don’t sell milk at Home Depots, etc.
    5. They don’t sell milk at the Wells Fargo Bank
    6. He shouldn’t bother with these places. It IS POSSIBLE that he may find somebody randomly selling milk at these places but HIGHLY unlikely, so why base his return home on such a “low percentage shot.” I would recommend that the Martian stick to the grocery stores even if all his Martian friends are telling him they heard from a friend who heard from a friend who abducted a milk expert back in the 70s who said that you could go to these places. We need to focus on what’s happening NOW and where file9411272063260you find milk TODAY.
  4. I would tell him that you then have to walk into the grocery store and go all the way to the back, because that’s where they always stock the milk. This is a tall order for a Martian.
  5. I would encourage him to hold his head high and persevere through the anxiety and temptation while navigating through the chaos of people with their carts (who are undoubtedly STARING at my Martian friend causing self-esteem issues because he’s noticeably green), the terrorists on the motorized scooters who are out-to-get-you, the super hot honey-babies who could melt all the frozen stuff, the peanut butter, the Oreo cookies, the smelly people. He MUST forge through to physically grab the gallon of milk.
  6. I might have to restore confidence with my Martian if he went to the store during some kind FEMA-grade national disaster and there was no milk on the shelves! He would undoubtedly incur a faith crisis of some sort seeing as how I had PROMISED him that he could find milk at the grocery store!
  7. Then assuming the milk is in stock one day, he would need to also plot a course back through the same gauntlet of people and temptation towards the front where the checkout line is to complete the task of buying his first gallon of milk.
  8. I would explain that the checkout is where his 1st victory will occur, thus, the anticipation and excitement will certainly begin to settle in. I would further counsel him on how to contain himself because he is not done yet (as the milk is NOT quite purchased yet…or as my mother always says “It’s not soup yet”). After all, there may be a line, especially if he shows up on Friday after 5pm. So patience and a will to complete the task will be necessary here.
  9. I would also have to comfort him after getting right up in the line, the 1st one behind the person currently checking out (everybody is still staring at him like he’s a Martian or something), he’s breathing heavily, his excitement is growing only half as much as his nervousness only to get delayed even more. PRICE CHECK!!! (So close, yet so far away…) I would tell my Martian friend that he needs to wait and NOT bail out (when he is so close to purchasing the milk that his dreams depend on) solely because some lady makes him wait FOREVER so she can price check every item in her dangerously overflowing shopping cart by deploying all the store employees on search and rescue missions. I would have to talk him off the ledge again while this crazy woman is still making him wait longer by writing a check in 2014 that takes forever to process, then while she conscientiously enters every digit into her checkbook transaction log, puts her pen carefully back into its proper place, and then puts the checkbook itself back into its appropriate pocket in her purse (which of course she will have trouble finding).

10. Now!! It’s here! HIS TURN IS FINALLY UP! But wait, he would absolutely need to bring something to the cashier in exchange for the milk; his money. “You see, the grocery store is in the business of selling milk,” I would say to my Martian friend. “They don’t care that you’re the REAL Martian that America would surely love if they put one million dollars into marketing him, and they don’t care that you need this milk to get home. It still costs money if you want to purchase the milk, no matter how real or how amazing your circumstances.”

11. I would tell him that if he wants to create lasting relationships with people and companies that are important to his dream he would need to provide some VALUE for them, something more than a back-end performance-based deal. Their company consistently performs in this space and he has yet to prove that he can perform, much less perform consistently; AND he has yet to prove that his performances have value in the marketplace!

12. Next I would tell my Martian friend, after all the work and anxiety that he had to go through to get his milk, that he will have to do that EVERY WEEK if he really wants to get home.

So where do you have to go to buy your milk?

What are YOUR exact steps needed to execute your plan?

What are you doing on a consistent basis to move your agenda forward?

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By Johnny Dwinell

I hate to say it but even though it is easier than ever before to make a living as an artist these days, artists are starving more and more in large part because they suck at business.  The most iconic Percentages and Branding team building imageartists we cherish today are literal business titans as well musical geniuses; they understand percentages and branding.  Artists like Madonna, Bono, Sting, Bon Jovi, Kenny Chesney, Tim McGraw, Daft Punk, Deadmau5, etc. truly understand how to operate as a business and what percentage is required to give away in exchange for an opportunity to grow the brand.  They also have a talent for team building which is a requirement to any success story.  Even with a huge record deal, do NOT underestimate the vital business necessity of team building.

 

Percentages and Branding

Think about Levi Strauss for a second.  Everybody is aware of Levi’s.  Hell, back in the cold war days one could make a fortune selling boat loads of Levi’s to the sheltered, ravenous-for-Western-culture residents of the U.S.S.R.  Levi Strauss & Co Percentages and Branding Levi imagedelivered the first pair of blue jeans in 1873 after Jacob Davis (not from the Levi Strauss family), a tailor who regularly purchased bolts of denim cloth from the Levi’s wholesale house, came up with the idea of using copper rivets to reinforce the main stress points of pants (such as the pocket corners and the base of the buttonfly) after one of his customers constantly came in to reinforce torn pants with the cloth.  Jacob Davis couldn’t afford a patent for his idea so he wrote Levi suggesting that they go into business together and they obviously came up with a plan to split the percentages.  I’ll bet this plan was heavily weighted in favor of Levi Strauss as they were taking all the risk by putting up all the capital to pay for the patent.

Here we have a symbiotic relationship where 2 separate entities work together to create something great and have to somehow split the profits.  Next, we need to remember that there was no internet so how on earth would you expose your brand to the masses across the United States in 1873?

 

Distribution

Think about this using your business brain for a second in today’s world.  If you can graph-backgroundpurchase a set of Levi’s from Wal-Mart for $38, and we know that Wal-Mart requires a profit to be made, how much do you think Levi’s sells the jeans to Wal-Mart for?  Back at the beginning of the 1900’s the biggie distributor was Penney’s (A.K.A. J.C. Penney)  Levi’s HAD to sell to J.C. Penny to get their product exposed and out into the market place.  It was much later AFTER the brand was solidly constructed that Levi Strauss began opening “Outlet Stores” where consumers felt they got a discount and Levi’s not only took 100% of the money (saving on distribution percentages) but also ONLY sold Levi’s.

You see, if you get a record deal the major label is going to try to take about 91% of the revenue created from record sales; this was standard back in the glamor days of the music business.  The sad reality is that Kelly and I have many friends who are/were famous stars selling millions of records and they never made a dime selling records, they only made money touring.  So why on earth does everyone always feel they have “made it” once they get the deal?  Why would you want a major label deal when you could make far more revenue selling 50,000 units yourself that you could selling 700,000 with major label??

Worry About What You Are Getting Paid

I was thinking of this after remembering a couple separate business deals that never came to fruition because the artists got hung up on percentages of possible future revenue.  They were laser focused on what they were going to be paying out vs. what they were going to make.  I created these deals to deliver DSC03525-Brevenue only on the back end (mostly because the artists were broke) so anytime the artist was making money, we were making money.  In other words, if we generated $10 of gross revenue, and we each got $5 a piece, then the artist had $5 that he didn’t have before, right?  The common response to this proposal was “I have my heart and soul into this project, I can’t give you 50% to market it, man.  It’s not you; it’s the principle of the matter”.  Currently each of these artist’s principles, along with $2.54 is good for a coffee at Starbucks and nothing else; they have each sold ZERO copies but thankfully retain 100% of absolutely NO pie.  It was funny, one of the artists argued that all his friends, none of whom had ever had a record deal (thus no frame of reference on how that all works), told him the 50% back end percentage was too much (WTF, if I was Warner Bros offering to take 90% they would have all said YOU MADE IT MAN!).  Another artist argued that if he hired me to sell light bulbs he wouldn’t be paying 50% on the back end, which is true.  But then again everyone is familiar with a light bulb and nobody is familiar with this artist.

There is a difference between branding and simple sales, exposure and distribution.  Most artists don’t get this.

Do you?

My advice to y’all is that if you can hook up with anyone willing to work at exposing and selling your CD’s for a percentage on the back-end; that makes your deal “performance based”.  This means that everyone makes money together or you don’t make money together.  Performance based contracts ensure that the entity providing the service is “putting their money where their mouth is” by basing their compensation on their ability to create revenue as very few people will put the time and energy into a project without realizing some kind of compensation.

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how do you want to be perceived feature

By Johnny Dwinell

 

How do you want to be perceived?

 

IMG_1672Do you want people to see you as a great artist?  A great writer?  Innovative?  Intelligent?  On the way up?  A survivor?  A maverick?  An icon?  Maybe an outlaw?  We artists always think about how we want to be perceived in the very best way; with huge dreams and aspirations.  We imagine ourselves at the top with all the trappings that come with huge success, like money, influence, adoration, etc.

 

 

How ARE you actually being perceived?  What do people think of you right now?  Do they perceive you as you want to be perceived or are you experiencing frustration, friction, doubt, condescension, how do you want to be perceived Bang Head Here Poster imagealienation, and overall lackluster and underwhelming feedback?  Wow, those are heavy thoughts, man, but as artists we are always hardest on ourselves and react to the negative inner voices which are a constant hurdle.  Ugh, it’s a daily battle for me at least, I promise you!

You see it’s the thoughts we focus on consistently and the work we do consistently that determines what exactly we achieve, which in turn dictates how people REALLY perceive us.  We can’t get a reputation based on future possibilities; on what we want to be.  We can only get a reputation based on the work we have accomplished; which is where we are right now.

To accomplish any artistic work we have to be courageous enough to be imperfect and anal (crazy?) enough to constantly search for perfection; quite the dichotomy, no?  We all have to take that first step of faith even though we can’t see the whole staircase; because I 20hISzX7promise you that you will NEVER see the whole staircase!  Think about this, the reality of your existence is never what you planned it would be; any well thought out, intensely prepared effort towards some goal never goes according to the plan.  David Lee Roth accurately described the “Law of Rock & Roll” by saying Murphy completely underestimated the problem!  To be effective at managing the constant change in life (especially the online music business which is a constantly moving target) you have to be smart enough to know that you don’t know (or at least smart enough to know that you did know yesterday, but today the game has completely changed).  You have to be secure enough to admit that you don’t know (to yourself as well as others).  Finally, you have to be smart enough and secure enough to seek and accept help where a change is required to get one step closer to greatness.  Those that don’t, simply get lost in the din and never really rise to a level where they can make a living at the art they enjoy so much.

That’s really sad, but totally preventable!

You have to work harder than anyone else, and truly understand that while creating great art is paramount to your highest dreams, ensuring people are exposed to it is also mission critical too.  After all, it is only after people are exposed to your art that they will develop a perception of you and your art, right?

Re-evaluate your process for creating great art; constantly tweak this.  Then, realize that exposure is the next MISSION CRITICAL step to influencing perceptions.

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Artistic Courage feature

By Johnny Dwinell

 

cour·age

[kur-ij, kuhr-] Show IPA

noun

1.   the quality of mind or spirit that enables a person to face difficulty, danger, pain, etc., without fear; bravery.

I wholeheartedly disagree with this definition of courage that I pulled from Dictionary.com.  I know I am quite courageous; however I have never been without fear.  I have never taken a huge risk in any aspect of my life, whether it be business-wise or artistically, without some level of fear.  What I chose to rely on was my gut instinct, some intelligence on the risk factor (aka a plan of some sort), and my ability to execute job requirements needed to move forward; but never fearlessness.  I also know for a fact that every brave act, if articulated honestly by the doer, was not without fear, there was some greater cause or duty that had to be done that overrode the “Fight or Flight” mechanism of the Reptilian part of our brain.  Therefore, I would redefine courage (and artistic courage) as the bravery or ability to move forward and experience difficulty, danger, pain, etc., in the face of fear.

Artistic Courage

Courage is simply mission-critical for any artist; I just don’t see how any art can be created and ultimately shared without some level of artistic courage.  The first sign of artistic courage presents itself when we first get onstage in front of people; we are absolutely vulnerable at that moment.  We are courageous when we let anyone listen to our songs as they are our thoughts, feelings, secrets, our TRUTH; again we are vulnerable.  We are quite vulnerable in the face of some kind of perceived judgment on our songs and/or lyrics by critics, or industry professionals.  Some artists deal with this necessity for courage well, and some suffer incredibly every time they need to be courageous, but they still show up.  The artists we know and admire must be courageous otherwise we simply wouldn’t know about them, right?

I think, to a degree, we are all capable of artistic courage but some of us need a little support and momentum to begin really believing; in ourselves, which will ultimately be interpreted in our art.  I truly believe that winners, to be successful, MUST read because knowledge is power; so empower yourself.

Here are 5 ways to jump-start your artistic journey and build up a little more courage, by reading them and then considering some different perspectives on life, work, and the huge undertaking of our artistic efforts.  If you ask around your inner circles, you will probably be able to get your hands on most of these.  If you can’t, I have included links to Amazon so you can get started right away.

 

“The Artist’s Way: A Spiritual Guide To Higher Creativity” by Julia Cameron–

Artistic Courage Artists way imageThis is a book, actually a program of sorts, and when you purchase it you must also get a blank journal; all total about a $25 investment.  When it was presented to me, I was told, “Don’t start this until you can commit to the whole program of 12-weeks”.  It was one of the most amazing journeys of my life.  It requires about 1 hour a day where you write your “morning pages”.  This exercise of writing 3 pages per day essentially teaches you to “get out of your own way” artistically and shut off the censorship component that we all have inside of us.  I LOVE this book and require every one of our artists to read/participate in it.  Every writer here in town has gone through this program and they all speak highly of the experience.  You can purchase this book in any big retailer like Barnes & Noble as they usually have them in stock; it’s pretty popular.  I have provided a link HERE to get it online.  Remember, get the blank journal too!

 

“The Craft of Lyric Writing” by Sheila Davis –

This book was recommended to me by a Artistic Courage The craft of lyric writing imagefriend back in 1995 who is now a serious hit songwriter.  Again, this book is revered by so many top writers it should be issued to any aspiring songwriter/artist; and YES Kelly and I require all our artists to read it.  I remember finishing this book and completing about 20 or so songs that had been “on the shelf” so-to-speak.  I had been shoving “10 pounds of sand into 5 pound bags” because I was trying to add sections to these songs where the structure didn’t require these sections.  Once I learned about all the different kinds of song structures, it was like an epiphany of sorts.  BOOM!  They all got finished.  I hope you have a similar experience.  This book isn’t as popular as The Artist’s Way so it typically isn’t stocked in the bookstores.  I recommend purchasing it online.  You can get it HERE total investment is about $18.00

 

“The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change” by Steven R. Covey –

This book has been a best seller for decades.  It was published originally in 1989 and has sold over 15 million copies; because it will change your life!  Think of this book as a tool box for learning how to take care of business and stop procrastinating; then apply these lessons to your artistic endeavors.  HERE is the Amazon.com link.  Investment ranging from $3-$7.  Book retailers will almost always have a copy in stock as well.

 

“Think and Grow Rich” by Napoleon Hill –

This is NOT a book about getting “rich” per se.  Artistic Courage Think and Grow Rich imageNapoleon Hill was commissioned to write this book by steel tycoon Andrew Carnegie back in 1908; it was subsequently published in 1937; that was a 29-year research and writing project.  Andrew Carnegie granted Napoleon Hill access to hugely successful business men like himself, Henry Ford, J.P. Morgan, John D. Rockefeller, etc. to find out if there were similar traits that made these people more successful than others; and as it turns out there were.  This book is about eliminating negative energy, honoring your imagination, positive thinking, persistence, and several other common traits that contribute to success no matter what your line of work is.  This was an amazing read that is just as relevant today as it was when it was originally published 76 years ago.  You should probably be able to pick this up just about anywhere.  HERE is the Amazon.com link.  Total investment $9.67

 

“The Power of Positive Thinking” – by Norman Vincent Peale

– Best quote: “Action is a great restorer and builder of confidence. Inaction is not only the result, but the cause, of fear. Artistic Courage The Power of Positive Thinking imagePerhaps the action you take will be successful; perhaps different action or adjustments will have to follow. But any action is better than no action at all.”  I think that about sums this book up, don’t you?  My translation you may recognize, creativity is like cooking pasta, throw the spaghetti against the wall, if it don’t stick, KEEP COOKING!  HERE is the Amazon.com link brand new paperback for $7.47

 

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Strategies That Guarantee Success feature

By Johnny Dwinell

Artists are mostly brooders; we are, let’s face it.  We worry too much.  We are constantly tripping about where we should be and therefore look down on ourselves about where our careers currently are and as a result, we get depressed, crotchety, upset, and some of us get downright mean.

I got news for you, this mental process is breaking the 10th commandment; THOU DSC_0059SHALT NOT COVET.  This isn’t a religion thing; it’s a great piece of 2000 year old advice.  Somebody already articulated the damage and ruin that Coveting creates ages ago!

Coveting is a killer of artists, creativity, and careers; oh, and a completely nonproductive exercise.  Yeah, yeah, I know, most of us can’t help ourselves; it’s what makes us artists!  However, mastering the art of avoiding nonproductive thinking and behavior is what makes us successful in whatever endeavors we choose to pursue.

It’s what makes us mature.

It’s what makes us true professionals

It’s what puts food on our table

It’s what makes us ready!

Here are five Strategies that Guarantee Success

  1. Don’t Look In The Rear View Mirror: David Lee Roth summed it up best by saying “If you Strategies That Guarantee Success rearview imagekeep on looking in the rear view mirror, man, you will drive off the road and keep on going.”  We can grasp a simple calming perspective by internalizing the fact that our past is EXACTLY that; the past.  There is literally NOTHING you can do about the past, so spending 1 second of energy on it is an EPIC fail and a colossal waste of time.  The past is what got us here; our successes and failures are part of who we are so we have to embrace them.  I mean, WTF else can you do with them that will help your future?  When I was a pro artist and depressed, my manager, Barbara Strauss, used to make me sit down and think about how far I have come and everything I accomplished to get where I was.  I highly recommend this mental exercise as it always helped me kick the blues.
  2. Focus on What You HAVE Instead of What You Don’t Have: I promise the answers to all our future career questions and successes lies within the blessings we currently have, NOT in what we don’t have.  Think about that for a second, it logically HAS TO; every artist that we know did not break and become the icons we love by getting something they didn’t have.  Simple math really.  Any thoughts we entertain about what we don’t have is a cop out and quite damaging as it only sets up excuses to quit; negative thinking will never help us succeed, so STOP IT.
  3. You Can Only Control RIGHT NOW: Strategies That Guarantee Success Let's do the work imageThe past is the past, the future is the future the ONLY thing you ever have control over in your life is RIGHT NOW.  So worrying about the past is a waste of time.  Worrying about the future a fruitless search.  We have to take action and work TODAY…RIGHT NOW!!  Think about that, it’s the ONLY way we can possibly succeed and realize our dreams.  Huge selling artists like Motley Crue, Brantley Gilbert, Florida Georgia Line, Ratt, and the Zac Brown Band thought this way.  They all had success and record sales LONG before they had record deals, y’all.  They went to the negotiating table with the majors that ultimately signed them with a ton of leverage.  How could they have achieved all the record sales and success they did BEFORE they got signed if they were sitting around saying, “if we just had a record deal so we could get paid, then we could be stars.”  They didn’t wait for anything.
  4. Work: Work creates momentum.  We have to work.  When we are feeling really down about where you are there is literally no better remedy for the artistic blues than redoubling our efforts towards our careers.  I get it, you don’t want to get out of bed when you’re depressed, but often times the simplest task of working on SOMETHING that advances your career will create the feeling of momentum in your head and make you feel better; the depression starts to subside.  Motion creates emotion!  Working out doesn’t hurt either!  Physical exercise is a GREAT remedy for depression
  5. Ignore the Haters: Especially the most powerful hater which is our own internal negative Strategies That Guarantee Success Haters make us famous imagevoice!  Again, listening to that voice or any other hater only leads to one result; an excuse to quit.  Hollywood will tell you that if you are an actress, you need to be beautiful, perfect and really young to break.  Try telling that to Sharon Stone who didn’t “break” until she was 35 and went on to an amazing career including an Oscar for her role in “Casino”.  Try telling that to Rodney Dangerfield who had a family and sold aluminum siding up until he broke in comedy at age 45.  How about Joaquin Phoenix who overcame a hair-lip and a hump back (which he still has btw) to become a star.  How about Melissa McCarthy who is obese but still a brilliant successful Hollywood comedic actress.  Every label in town passed on Van Halen TWICE before they finally got signed to Warner Bros.  Nobody wanted to sign Winger until their producer went to bat for them.  Etc, etc, etc.  I promise you for every reason you and your haters can create to predict your failure, I can find 10 people that overcame the same hardships and succeeded.  It’s all up to you; nobody else.

I’d love to hear your thoughts on this post y’all!

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failure Is not an option SIZED

A reporter came and asked Thomas Edison, “How many times are you going to fail at creating the light bulb?” Mr. Edison replied, “Son, I haven’t failed! I’ve simply discovered another way not to invent the light bulb!”

Are You Failing or Conceited?

“Failure is really a matter of conceit. People don’t work hard because, in their conceit, they imagine they’ll succeed without ever making an effort. Most people believe that they’ll wake up some day and find themselves rich. Actually, they’ve got it half right, because eventually they do wake up.”
― Thomas A. Edison

Genius!Are You Failing or Conceited? Thomas Edison image

Thomas Edison was an artist

He was an artist because he had more grit than anyone else; thus, he remains an icon in our history even though he didn’t invent the first light bulb.  (He did, however, invent the first incandescent light that would last and was practical)

Edison had enough grit to contradict society when they laughed at him, chastised him, tried to embarrass him, and publicly accused him of failure with regards to his creativity/inventions.

Do you have this kind of grit?

Edison had enough grit to push back on thousand-year-old beliefs like religion and government; he cared not what anyone thought of him, he only kept creating and making sense.

This grit, this unshakable attitude, is what I feel must be at the core of all TRUE artists.  You must have this outlook to keep creating and ultimately succeed or you will certainly fail at it.  The world needs your art!

At Daredevil Production, I like to instruct our artists that creating is just like food-pasta-bolognesecooking spaghetti; you throw it against the wall…if it don’t stick…KEEP COOKING!  In other words, we EXPECT a certain level of failure to achieve success!  We EXPECT pot holes, pitfalls, challenges, and huge hurdles, and we RELY on them to get us one step closer to greatness!

 

All great achievers in our world will admit that they have failed more than they’ve succeeded.  It was all the lessons they learned from the failures when applied to their famous achievement, that guided them down the correct and most productive path; thus producing the triumph.

Whoa, think about that!

Here’s another thought to ponder, “The ability to make good decisions come from experience, and all experience comes from making bad decisions”.

I freaking love that one!

In plain English, let me save you the suspense, you are going to fall off your horse in front of everyone.  You are going to make mistakes.  You are going to fail along the way; people you know and people you don’t know will be MORE THAN edited IMG_8002HAPPY to point out these failures!  Knowing this, we need to shift our energy away from WORRYING about failing to LEARNING from the INEVITABLE mistakes and moving forward!

Belief and execution of this thought process absolutely gets us artists one step closer to greatness!

Here are some AWESOME Thomas Edison quotes that I thoroughly enjoyed reading and consuming to write this post.

How do they specifically apply to the thought process of your music career and your art?

Have they or will they change the way you approach your art?

I would LOVE to hear your thoughts so leave a comment!

“Many of life’s failures are people who did not realize how close they were to success when they gave up.”
― Thomas A. Edison

“Five percent of the people think;
ten percent of the people think they think;
and the other eighty-five percent would rather die than think.”
― Thomas A. Edison

Are You Failing or Conceited? miss opportunity“We often miss opportunity because it’s dressed in overalls and looks like work”
― Thomas A. Edison

“Genius is 1 percent inspiration and 99 percent perspiration.”
― Thomas A. Edison

“The three great essentials to achieve anything worthwhile are, first, hard work; second, stick-to-itiveness; third, common sense.”
― Thomas A. Edison

“When you have exhausted all possibilities, remember this – you haven’t.”
― Thomas A. Edison

“Our greatest weakness lies in giving up. The most certain way to succeed is to try just one more time.”
― Thomas A. Edison

“Vision without execution is hallucination.”
― Thomas A. Edison

“Negative results are just what I want. They’re just as valuable to me as positive results. I can never find the thing that does the job best until I find the ones that don’t.”
― Thomas A. Edison

“What you are will show in what you do.”
― Thomas A. Edison

“Just because something doesn’t do what you planned it to do doesn’t mean it’s useless.”
― Thomas A. Edison

“i never did a day’s work in my life. it was all fun.”
― Thomas A. Edison

“There is no substitute for hard work.”
― Thomas A. Edison

“Your worth consists in what you are and not in what you have.”
― Thomas A. Edison

“Discontent is the first necessity of progress.”
― Thomas A. Edison

“To do much clear thinking a person must arrange for regular periods of solitude when they can concentrate and indulge the imagination without distraction.”
― Thomas A. Edison

“There is time for everything.”
― Thomas A. Edison

“This problem, once solved, will be simple.”Are You Failing or Conceited? The problem
― Thomas A. Edison

“Unfortunately, there seems to be far more opportunity out there than ability…. We should remember that good fortune often happens when opportunity meets with preparation.”
― Thomas A. Edison

“Everything comes to him who hustles while he waits.”
― Thomas A. Edison

“There’s a way to do it better – find it.”
― Thomas A. Edison

“I never did anything worth doing by accident, nor did any of my inventions come by accident; they came by work.”
― Thomas A. Edison

“Being busy does not always mean real work. The object of all work is production or accomplishment and to either of these ends there must be forethought, system, planning, intelligence, and honest purpose, as well as perspiration. Seeming to do is not doing”
― Thomas A. Edison

“Nearly every person who develops an idea works at it up to the point where it looks impossible, and then gets discouraged. That’s not the place to become discouraged.”
― Thomas A. Edison

“There is no expedient to which a man will not go to avoid the real labor of thinking.”
― Thomas A. Edison

Are You Failing or Conceited? hell there aint no rules“Hell! there ain’t no rules around here! We are tryin’ to accomplish somep’n!”
― Thomas A. Edison

 

 

 

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