Happiness Drives Everything
“I’m not some great philosopher. This is simple shit. ONE AT BAT. THIS IS IT. YOU’RE GOING TO DIE. Like, I don’t understand…here’s what I don’t understand. I want to talk about complaining. I want to talk about complaining. If you are making your own bed you have to sleep in it and you need to shut your fucking mouth. You’re more than welcome…I’ve met hundreds of people who left their jobs, making good money when they had college debt 18% compounded interest because they need their mental health to be happy. They were willing to take a step back, and in a 7-year period, THEY WON! Because happiness drives everything. You collectively aren’t patient enough. Your lack of patience is killing you. Your need of things is killing you. I don’t need a fucking watch. I don’t need a fucking whip. I need to be happy. One fucking at bat.” – Gary Vaynerchuk
You’re not taking enough responsibility for your happiness.
Which means you’re not taking enough responsibility for your artistry.
There’s nothing wrong with that unless you’re frustrated with your life.
If you’re reading this, you are blessed to be in a country where you are allowed to read this and fortunate to own a computer or a smartphone to read it with.
All you complaining 99 percenters, 50% of this planet, over 3.5 billion people live on less than $2 per day. If you’re at the bottom of the 99%, meaning you’re earning the least amount of all the 99%, you’re actually in the 1% (probably the people you love to hate) when compared to the rest of the world.
I say this because I want you to stop complaining right now and be grateful.
If your parents had sex 3 minutes later or 3 minutes prior, you wouldn’t be here.
So be grateful out of millions of sperm, YOU won the lottery and became a human.
That fact alone is simply ASTONISHING.
Be grateful that God gave you an artistic gift to share with the world.
Be grateful that your frustrated because you’re struggling to get paid for that gift rather than struggling to find food, or struggling to turn a pair of 2-liter soda bottles into a pair of shoes.
Wow, that’s a LOT of gratitude.
Now, you have all this time, what are you doing with it?
What exactly are you doing to take the next best step towards pursuing your happiness?
What Gary Vee was saying about your own bed is absolutely true.
Stop complaining because I promise you that your status amongst the professional artist community and the consumer’s awareness or lack of awareness of your art is a direct result of the time and attention you’ve put towards it.
I promise if you put the time in, I mean REALLY put the time in, you’ll win.
I promise that if you commit to being a student of the game, meaning that you stop complaining, passing blame, creating excuses, and start honestly asking questions and looking at ways to improve your situation, you’ll win.
Are you willing to take a step back? Really?
You’re afraid of losing your stuff, your lifestyle. I’m here to tell you everyone is and it isn’t so bad, in fact, it’s rather liberating.
If you aren’t willing, THAT’S OK because you’re a hobby artist or a hobby band, and there NOTHING wrong with that.
What IS WRONG is if you complain that you can’t “Get your deal”, or you can’t “get professional recordings”, or you can’t “find your audience”. These are tasks that are tackled by professional artists, not hobby artists.
Many bands have done it.
We do it for artists every day here at Daredevil Production.
So when I hear complaints about how it’s because of this reason, or that reason an artist can’t find an audience, get paid, or make great recordings, it makes my hair stand up.
I’ll ask them, what EXACTLY do you think are the issues that are preventing you from tackling these challenges?
You see, to me, this is akin to complaining that you can’t breathe. Yet, there are 7 billion + people on this planet that are breathing.
Why can’t you?
Because you’re complaining and looking for excuses rather than taking any action whatsoever to solve the problem.
ONE AT BAT.
YOU’RE GOING TO DIE.
If you don’t seriously step up, which may mean stepping back momentarily, to follow your dreams, I promise THAT is the regret you’ll have on your death bed.
It won’t be a regret over something you did.
It’ll ALWAYS be a regret over something you DIDN’T do for whatever reason.
I can testify that money, your house, watches, cars, trips, restaurants, extra musical instruments, the latest recording gear, softball league, basketball league, racquetball league, Golf, your credit score, etc., are completely worthless.
They mean nothing.
You find that out after you lose them.
They don’t define you.
I’ll say that again so READ IT.
These are things that don’t define you.
Your happiness defines you.
That’s what other souls really see. They may be misguided enough at this point on their journey to respond to your money or what they feel security “looks” like, but your true happiness is really what they see.
Or don’t see.
People are going to remember you for the way you made them feel, not because you have a Rolex, a Ferrari, or a vintage ’59 Les Paul.
When you’re really happy because you’re doing what you were born to do, you can’t help but make other people happy.
You become the inspiration all artists aspire to be.
I made decent money in business. I have a talent for that.
I made a LOT of money in the financial industry. Straight up, my monthly ad budget at one time (with my radio show on in 5 stations in 3 markets) was more than a lot of you, maybe most you, make in a year. 3 month’s ad budget would safely probably cover the lot of you.
Just the ad budget.
Poof, it all went away in 2008 and IT WAS A BLESSING.
A gift from God.
I lost my house, my wife, my savings, my business, my dignity (briefly), and for about a year, my direction.
The loss of direction was the scariest part. Never had that happen. Faith is all you have at that point, that’s what gets you through.
When I moved back to Nashville from Los Angeles, I had nothing. I literally went from requiring 2 trips in a 24-foot U-Haul truck to move into my new house in 2004 to 1 10-foot box truck to move out to Nashville.
I’m STILL getting rid of crap.
Lots of old energy.
I hocked all my prized guitars and amplifiers including a ’68 Gibson Country & Western acoustic guitar, and a 1st year Peavy EVH 5150 guitar head (ugh), a ’68 Marshall 4×12 cabinet with vintage 25 watt greenbacks, a killer 60’s re-issue Vox AC-30, and rare mid ‘80’s Sunburst Gibson ES-335 (these are just the sexiest items) to keep this company going in the beginning.
This is called taking a step back.
I believed in what I was doing.
I had months where I didn’t know how I was going to come up with the $80 I needed to renew my tag on my auto license.
I was thinking, “I’m too old for this shit.”
I worked Uber after hours for 18 months to pay the bills while the company grew. That would be Friday night from 6pm-3am. Saturday night from 6pm-3am. Then I’d crash for 2 hours and work the Sunday morning airport runs from 6am-12pm.
I was definitely growing Daredevil Production at a pretty nice trajectory percentage-wise but when you start at $0.00 it takes a while for those percentages to turn into an amount of money that can pay your bills.
I took the step back.
I promised myself that I would go HARD TO THE PAINT for 5 years and after 5 years if I looked back and felt it was a waste of time or I misjudged the target somehow (which was my mistake in the financial business) then I’d go sell insurance and make a million dollars.
I could pretty easily do that. I have that skill set.
Music was my passion, though.
Cracking the code to connecting artists and fans and then MONETIZING those fans without using radio, was and still is the sexiest challenge in the world to me.
We’ve done it. We’re ramping up the traffic volumes now.
Gary Vee was right in that opening quote when he mentioned the 7-year time frame.
This November 5th will mark my 5-year anniversary of being back in Nashville. To be fair it’s probably been a solid 3 years since I really started focusing on the marketing side of Daredevil Production.
The trajectory continues and if next year grows like this year, BOOM!
That 7-year mark no matter where you want to start the timeline will be a biggie.
I’m telling you this because there is no greater feeling than winning at what you LOVE to do and what you were BORN to do.
I want you to win.
I don’t want you to live the dichotomy.
Stop complaining, start working, and taking responsibility for your own happiness.
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