This video shows a testimonial from a digital education scholarship winner. The Foundation for Blended and Online Learning awarded 40 such scholarships in 2018.
The purpose of this campaign was to show the FBOL board the power of Facebook Advertising.
FBOL is currently funded by a massive educational corporation called K12.
Their initial goal is to create public awareness. After that we will craft a campaign to turn them into a proper charity (more than 20% of their funds come from private individuals).
Below is the 1-minute video we promoted.
Underneath the video is the performance report we submitted at the end of the campaign.