A blessing is how country singer-songwriter Tanya Marie Harris refers to the last three years. At the top of 2013 she began pursuing a music career. Her first single, “A Woman Scorned,” hit No. 1 on the Roots Music Report Country Chart in 2013. The track was done with producers Johnny Dwinell and Kelly Schoenfeld, […]
This is the absolutely most exciting time in the history of the music business. It’s unprecedented because you can create any kind of art you want and bring it to the world with the least amount of roadblocks. If you choose to, as an artist, you can create without a committee. Some of you are […]
On December 3rd, of this year, we lost Scott Weiland. We remember our favorite STP songs and Velvet Revolver songs (the “Fall to Pieces†video has now moved from behind the scenes rock-star-chic to disturbing and heartbreakingly downright pathetic). We relish our favorite memories of the glory, the tours, but none of us see the […]
We humans are super stubborn especially when it comes to certain paths we take, we’re truly wired up that way. You’ve heard the expression “You can’t teach an old dog new tricksâ€, right? Think about this for a second: We’re adamant about being a Democrat or Republican. […]
Selling. Selling is all about emotion not about the product. You sell every day you just choose to think about it differently. Make no mistake, you are selling every day. You’re probably really good at it too. Who is the most effective influencer amongst your circle of friends? Who is […]
Right now, right now, RIGHT NOW is the time you should be marketing. Not after your record is done, not after you find “your soundâ€, not after the single has been completed and/or decided. Music comes later. Marketing comes now. Besides, it’s a meaningful, educational, and pleasant distraction from any artistic focus you […]
I date a beautiful first grade teacher of 17 years who has two amazing daughters that are 11 and 8 years old.  The first week of this past October, it was their school fall break, so I took them up to Lake Geneva, Wisconsin for a couple days to see where I grew up. Lake […]
In Nashville the tourist trap honkytonks are all located on Broadway between 1st and 5th streets. The North side of Broadway gets 40% more foot traffic than the south side. Location, Location, Location. Here’s the deal, in this market example, the foot traffic is a reality regardless of what bars are there. Putting […]
We can all agree the market has changed in the music industry. If the market has changed then so must the marketing methodologies. Alas, the industry hasn’t changed and the record sales are a direct reflection of this lack of adaptability. This is part one of a two-part article that dissects exactly […]
I keep hearing artists say they can’t afford and they don’t know how to market their music. If you’re not marketing, make no mistake, you have recorded a vanity project. It’s for nobody else but you. Yes, you’re going to sell a few CD’s at live shows, but these are more of an […]